Google SEO Organic Campaign Promotion – Proven Experience in B2B Sectors
A successful SEO Google campaign should help you get seen by your target audience in a number of online platforms in order to achieve optimal results. When running Google campaigns, we follow the 80/20 rule of thumb, also known as the “Pareto principle” which states that 80% of the results lie in 20% of the activity.
In Google’s language, that means 20% of your traffic is ready to act today, whereas 80% may require being nurtured until they are ready. In order to create a successful Google campaign and reach the target audience, we design Google campaigns based on organic activities and sponsored promotions.
One of the main goals in any Google campaign is to create an efficient marketing funnel on GDN (Google Display Network), which accurately tracks each point of contact made during the Customer Journey. It is important to know at which points your target audience was exposed to your products or services, business profile, and organization in order to establish an effective relationship and increase brand awareness.
